The theme Individually Recognized, Collectively Supported is at the heart of Duquesne University’s 2025 Orientation Group design.

The goal is to visually convey the university's commitment to honoring each student as an individual while emphasizing the strength and support of the Duquesne community.

Our design aims to create a graphic identity that reflects inclusivity, a cheerful enviroment, and the sense of belonging that Duquesne nurtures.

Community & Connection: The design pulls inspiration from Duquesne’s rich tradition of support and unity.

Personal Recognition: It highlights the unique journey of each student, celebrating individuality within the collective.

Diversity & Unity: The elements represent both diversity and unity, capturing the diversity of perspectives while emphasizing the strength of the collective experience.

Symbolism of Connection: The artwork incorporates characters with dynamic personalities. Each character is used to highlight different aspects of campus life.

Versatility: The artwork is versatile well across various mediums, from digital platforms to print materials, ensuring consistent visual identity across all touchpoints.

Color Palette: Incorporates every color in the brand guide to create a vibrant environment.

The Individually Recognized, Collectively Supported theme is brought to life through a design that emphasizes both individual identity and collective strength.

The graphic identity reinforces Duquesne University’s values and creates a welcoming, memorable experience for the incoming class of 2025.

This design will serve as a visual cornerstone of the Orientation experience, fostering pride and unity among new students as they begin their journey at Duquesne.